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February 1982 - July-August 2018
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Frequency: Bimonthly
ISSN: 0732-2399 (Print)
ISSN: 1526-548X (Online)
2017 Impact Factor: 2.794
5-year Impact Factor: 3.918
Published Online:
Published Online:
Published Online:
Published Online:
Published Online:
Frequency: Bimonthly
ISSN: 0732-2399 (Print)
ISSN: 1526-548X (Online)
2017 Impact Factor: 2.794
5-year Impact Factor: 3.918
The INFORMS Board of Directors has reappointed K. Sudhir as Editor-in-Chief of Marketing Science for a second term beginning January 1, 2019 and continuting through December 31, 2021.
Frontiers in Marketing Science (FMS) will be a new section in Marketing Science that publishes innovative and potentially high-impact papers with an emphasis on timely publication. The section will maintain the high quality of Marketing Science, but allow for calculated risk taking to accelerate entry of new ideas. The section will have a distinct editorial structure, review process, and differentiated criteria for incremental contribution relative to Marketing Science.
Marketing Science congratulates Professor Richard Thaler of the University of Chicago’s Booth School of Business on winning the 2017 Nobel Prize in Economics for his contributions to the field of behavioral economics. The Nobel citation prominently features Professor Thaler’s 1985 paper “Mental Accounting and Consumer Choice,” published in Marketing Science.